Brazil’s Bradesco Hopes To Replace CEO Luiz Carlos Trabuco Cappi With An Internal Employee

So far, Luiz Carlos Trabuco Cappi is one of the most influential CEOs the bank has had under its leadership. Despite taking a strong and formidable Bank from Lazaro de Mello Brandao, the bank suffered a blow and settled for the second place in the private banking sector when their competitor acquired some banks in the industry. This, however intimidating, did not scare off Mr. Luiz Carlos Trabuco Cappi as he was able to remain focused on the job, growing the company back to its former glory. Luiz Carlos Trabuco Cappi used a number of strategies on his sleeves with the most remarkable one being the acquisition of HSBC Holdings.

Till date, the HSBC Holdings PLC’s acquisition remains the most spent in the entire economy with the bank spending up to $5.2 billion on it. As expensive as it may seem, the acquisition helped reposition Bradesco in the market, taking the lead in almost everything from revenues collections to branch dominance.

According to Bradesco’s policy, a CEO ought to serve the organization until he or she attains the age of 65 years and Luiz Carlos Trabuco Cappi, despite his achievement, is no exception. Being 67 years old now, the CEO’s term expires in March 2018 after the board chooses his replacement. Currently, Luiz Carlos Trabuco Cappi is the CEO and also the acting Chairperson to the board of Bradesco after his predecessor and long-term serving bank employee aged 91 years, Mr. Lazaro de Mello Brandao, decided to resign from this position. Speaking in front of journalists when announcing his resignation, Lazaro de Mello Brandao pointed out a few things about the replacement of the CEO in the bank.


From the two CEOs, one thing is rather clear about the coming appointments; the recruits will be internal. This organizational culture and one was started by Lazaro de Mello Brandao when he nominated Cappi to take the topmost Banks’ position after him, and the board approved it. One advantage with this type of appointment is that it helps in the continuity of the business while at the same time saving it money. An internally recruited CEO does not have to familiarize him or herself with the policies once again and furthermore, he can carry on with projects and strategies that were started by his predecessor according to So far there are seven individuals interested in replacing Mr. Luiz Carlos Trabuco Cappi on the job.

Alexandre da Silva Gluher, aged 57 years is the chief risk officer for the bank. Second on the list is Marcelo de Araujo Noronha, 52 years of age in charge of the bank’s card operations and corporate and investment banking sector. Mauricio Machado de Minas, 58 years old in charge of Bradesco’s IT department is another probable candidate.

Fourth is Octavio de Lazari, 54 years old, head of Bradesco’s insurance unit, followed by Domingos Figueiredo Abreu 58 years old, in charge of the bank’s treasury and lending docket. The sixth and seven potential candidates are André Rodrigues Cano 59 years old, in charge of human resource activities in the bank and Josué Augusto Pancini, 57 years old, Bradesco’s branch network head. This list is randomly prepared and does not imply that the first one is the most qualified one.

Luiz Carlos Trabuco Cappi Career Life

Luiz Carlos Trabuco Cappi is the current CEO and acting Chairman of Bradesco, one of Brazil’s largest private banks. Going by the records, Luiz Carlos Trabuco Cappi has been very influential in leading the bank to achieve some of the biggest gains in the market, thanks to his seasoned executive educational competence and work experience.

Unlike other executives who move from one organization to another, Cappi has been able to remain true to his course, growing from a desk clerk at 18 years of age to a CEO and Chairperson at 67 years. By all means, Luiz Carlos Trabuco Cappi is a perfect example any budding business executive ought to emulate.

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